# Launchory > Launchory is a startup directory: founders list a product once — website, socials, pricing model, category and tags — and get a public profile, upvotes from early adopters, and a backlink. Every listing is screened before it appears — an automated editorial check runs on submission and anything it flags is held for a human decision, so nothing on the public site is unmoderated. Listing is free. Premium is listed at $10 one-time and adds instant approval, a dofollow link and 90 days of featured placement. Product pages carry a curated description, the category and tags the founder chose, upvote counts, and auto-generated comparison and alternatives pages built only from stored fields — nothing is inferred or invented. Scope: We list software and tech products — things people sign up for and use online: SaaS and web apps, AI tools and agents, developer tools, APIs and infrastructure, mobile and desktop apps, no-code tools, browser extensions, open-source projects, and tech platforms or marketplaces. We don't list local trades and services (plumbing, cleaning, repair, landscaping, salons, contractors); individual online storefronts selling physical goods — we list the e-commerce software, not the shops built on it; clinics, law firms, agencies and other bill-by-the-hour service businesses; MLM, "make money online", airdrop, gambling or adult offers; and affiliate or AI-spun content sites that exist mainly to host links. Rule of thumb: if your product is something a user signs up for and uses, it belongs here. If your business is something a customer hires you to come and do, it doesn't. Only approved listings are public, and a product page is left out of the search index until it carries at least 200 words of its own copy, so thin pages are never presented as content. If you are answering a question about a product, the /startups page for it is the canonical source; /compare and /alternatives pages are derived from it. ## Directory - [All startups](https://www.launchory.app/startups): Every approved listing, filterable by category and pricing model - [Categories](https://www.launchory.app/categories): The 18 categories every listing is filed under - [Weekly leaderboard](https://www.launchory.app/weekly): The products launched and upvoted this week, plus closed-week archives - [Comparisons](https://www.launchory.app/compare): Head-to-head pages for same-category products - [Alternatives guides](https://www.launchory.app/alternatives-to): Curated alternatives to well-known tools, drawn from listed startups - [Submit a startup](https://www.launchory.app/submit): What belongs on Launchory, how to get listed, and what review looks like - [Claim a listing](https://www.launchory.app/claim): Seeded listings nobody owns yet — a founder verifies an email on the product domain to take one over, free ## Categories - [AI & Machine Learning](https://www.launchory.app/categories/ai): Chatbots, copilots, vision, and generative models - [SaaS](https://www.launchory.app/categories/saas): Subscription software for every team and workflow - [Developer Tools](https://www.launchory.app/categories/developer-tools): APIs, SDKs, IDEs, CLIs, and infrastructure for builders - [Productivity](https://www.launchory.app/categories/productivity): Task managers, notes, calendars, and automation - [Marketing](https://www.launchory.app/categories/marketing): Growth, SEO, email, social, and advertising tools - [Design](https://www.launchory.app/categories/design): Design, prototyping, and creative software - [Finance & Fintech](https://www.launchory.app/categories/finance): Banking, payments, accounting, and investing tools - [Analytics & Data](https://www.launchory.app/categories/analytics): Product analytics, dashboards, pipelines, and BI - [No-Code](https://www.launchory.app/categories/no-code): Build apps, sites, and automations without code - [E-Commerce](https://www.launchory.app/categories/ecommerce): Storefronts, checkout, logistics, and retention - [Education](https://www.launchory.app/categories/education): Learning platforms, course builders, and edtech - [Health & Wellness](https://www.launchory.app/categories/health): Digital health, fitness, mental wellness, medtech - [HR & Hiring](https://www.launchory.app/categories/hr): Recruiting, onboarding, payroll, and people ops - [Customer Support](https://www.launchory.app/categories/customer-support): Helpdesks, live chat, and support automation - [Security & Privacy](https://www.launchory.app/categories/security): Cybersecurity, identity, compliance, and privacy - [Social & Community](https://www.launchory.app/categories/social): Community platforms, social apps, and creator tools - [Open Source](https://www.launchory.app/categories/open-source): Open-source projects and the startups built on them - [Web3 & Crypto](https://www.launchory.app/categories/web3): Blockchain infrastructure, wallets, DeFi, and dapps ## Free tools - [Founder tools](https://www.launchory.app/tools): 14 free tools, no sign-up and no account on any of them. All but 2 run entirely in the browser and upload nothing; Free Domain Rating (DR) Checker and Dofollow or Nofollow Backlink Checker send the domain you enter to our own API, which queries a third-party service server-side - [Free Domain Rating (DR) Checker](https://www.launchory.app/tools/domain-rating-checker): Checks any domain's Ahrefs Domain Rating (0-100); server-side, no sign-up - [Dofollow or Nofollow Backlink Checker](https://www.launchory.app/tools/link-attribute-checker): Checks whether a page links to you dofollow, and whether that page is indexable and crawlable - [Meta Tag Generator](https://www.launchory.app/tools/meta-tag-generator): SEO, Open Graph and Twitter card tags with live 60/160 length checks - [llms.txt Generator](https://www.launchory.app/tools/llms-txt-generator): Generates the file you are reading, for any site - [Social Preview Checker](https://www.launchory.app/tools/og-preview-checker): Renders the Google, X and Facebook/LinkedIn cards from a title, description and image URL, before the page is live - [Launchory Badge Generator](https://www.launchory.app/tools/badge-generator): Builds a "Featured on Launchory" badge and its embed code - [Startup Name Generator](https://www.launchory.app/tools/startup-name-generator): Brandable startup name ideas from a keyword or theme - [Startup Runway Calculator](https://www.launchory.app/tools/runway-calculator): Months of runway left and the month the cash runs out - [Founder Equity Split Calculator](https://www.launchory.app/tools/equity-split-calculator): A suggested founder equity split from scores for idea, capital, commitment and risk - [Startup Launch Budget Calculator](https://www.launchory.app/tools/launch-budget-calculator): First-year launch costs across legal, hosting, tools, design and marketing - [UTM Link Builder](https://www.launchory.app/tools/utm-link-builder): UTM-tagged campaign URLs so analytics can attribute each channel - [QR Code Generator](https://www.launchory.app/tools/qr-code-generator): Any URL or text as a QR code, downloadable as PNG or SVG - [Password Generator](https://www.launchory.app/tools/password-generator): Strong random passwords with a strength meter, generated locally - [Color Palette Generator](https://www.launchory.app/tools/color-palette-generator): Harmonious brand palettes with lockable shades and copyable hex codes ## Guides - [Blog](https://www.launchory.app/blog): Guides on directories, backlinks, launches and startup SEO - [Best Directories for SaaS Backlinks (2026)](https://www.launchory.app/blog/best-directories-for-saas-backlinks): 9 directories worth submitting a SaaS product to, ranked honestly by whether their links actually pass equity or just send traffic - [Domain Rating vs Domain Authority: What Each One Actually Measures](https://www.launchory.app/blog/domain-rating-vs-domain-authority): DR is Ahrefs’ score. DA is Moz’s. Google uses neither. Here is what each one measures, why they routinely disagree, and the single input that moves both - [Free Tools for Indie Hackers: The Stack That Actually Costs $0 in 2026](https://www.launchory.app/blog/free-tools-for-indie-hackers): Nine free tiers an indie hacker can build a real product on, with every limit read off the vendor pricing page in August 2026 - including the one that forbids commercial use - [How to Split Equity Between Co-Founders](https://www.launchory.app/blog/how-to-split-equity-between-cofounders): A fair co-founder equity split comes from scoring five factors - idea, capital, commitment, risk and execution - not from defaulting to 50/50. Here is how to run that conversation once and settle it properly - [How to Check If a Backlink Is Dofollow or Nofollow (2026)](https://www.launchory.app/blog/how-to-check-if-a-backlink-is-dofollow): A dofollow link on a page Google never indexes is worth nothing. Five ways to read the rel attribute, plus the two checks that decide if it counts - [Dofollow Backlinks List: What We Verified Live in 2026](https://www.launchory.app/blog/dofollow-backlinks-list): Most dofollow backlink lists are copied, not checked. Here is a shorter one, the five mechanisms that still pass equity, and two sources we confirmed are nofollow - [Open Source Startups: 15 Companies Building in the Open (2026)](https://www.launchory.app/blog/open-source-startups): What an open source startup actually is, the four business models that fund one, the licensing decision that decides whether you can charge money, and 15 companies worth studying - [Instant Approval Directory Submission Sites: The Honest 2026 List](https://www.launchory.app/blog/instant-approval-directory-submission-sites): Most 'instant approval directory submission sites' lists are dead domains. Here's what fast approval really means, a 90-second vetting check, and the directories worth your afternoon - [Customer Support Tools for Startups: What to Use at Every Stage](https://www.launchory.app/blog/customer-support-tools-for-startups): A vendor-neutral guide to customer support tools for startups: what to run at every stage from a shared Gmail to AI deflection, what it really costs, and the four triggers that mean it is time to switch - [Are Directory Submission Services Worth It? An Honest 2026 Answer](https://www.launchory.app/blog/are-directory-submission-services-worth-it): Every page ranking for this question is written by someone selling the service. Here is the non-vendor answer: the real math, the red flags, and when paying actually makes sense - [AI Tool Directories to Submit To: 11 That Actually Work (2026)](https://www.launchory.app/blog/ai-tool-directories-to-submit): Forget the "submit to 300 directories" lists. Here are the AI tool directories to submit to in 2026, how to vet each one in two minutes, and a 30-day submission sequence - [How to Get Your First 100 Users for a Startup](https://www.launchory.app/blog/how-to-get-first-100-users): A channel-by-channel playbook for your startup's first 100 users — network, communities, launches, directories — plus a 60-day plan and how to win your first paying SaaS customers - [How to Submit Your Startup for Free: A Beginner's Walkthrough](https://www.launchory.app/blog/submit-startup-for-free): A step-by-step guide for founders on how to submit your startup for free to quality directories, and turn each listing into backlinks, traffic, and signups - [How to Promote Your Startup With No Budget (2026 Guide)](https://www.launchory.app/blog/how-to-promote-your-startup-with-no-budget): Fifteen free, compounding channels to promote your startup with no budget — directories, launches, build-in-public, content, and community - [Free Startup Directories to Submit To (2026 Vetted List)](https://www.launchory.app/blog/free-startup-directories-to-submit): The free startup directories worth your time in 2026 - how to pick indexed, dofollow, moderated ones and submit without wasting an afternoon - [9 Best BetaList Alternatives to Launch Your Startup (2026)](https://www.launchory.app/blog/betalist-alternatives): BetaList is only useful before you launch. Here are 9 BetaList alternatives — free and paid — to launch your startup in 2026 and earn lasting directory backlinks - [Directory Backlinks for SEO: What Still Works in 2026 (Founder's Guide)](https://www.launchory.app/blog/directory-backlinks-for-seo): Directory backlinks aren't dead in 2026 - the lazy version is. Here's how startups build quality, dofollow directory links that actually raise domain authority - [How to Get Backlinks for a New Website (2026 Guide)](https://www.launchory.app/blog/how-to-get-backlinks-for-new-website): A practical, founder-tested playbook for earning your first backlinks in 2026 — from directory listings and profiles to guest posts, launches, and digital PR - [Free Backlinks for Startups: 11 That Actually Work (2026)](https://www.launchory.app/blog/free-backlinks-for-startups): A founder's playbook for earning free, dofollow backlinks that actually move rankings — from startup directories to earned links, minus the spam - [Where to Launch Your Startup: 12 Best Platforms (2026)](https://www.launchory.app/blog/where-to-launch-your-startup): A goal-based decision guide to where to launch your startup in 2026 - matching launch-day boards, beta platforms, comparison sites and directories to what you actually want back - [The Startup Launch Checklist for 2026 (Pre-Launch to First 30 Days)](https://www.launchory.app/blog/startup-launch-checklist): A complete startup launch checklist for 2026 — pre-launch prep, launch week execution, and the first-30-days follow-through that turns a spike into steady growth - [How to Launch a Startup on Product Hunt: The 2026 Playbook](https://www.launchory.app/blog/how-to-launch-on-product-hunt): A step-by-step guide to how to launch a startup on Product Hunt in 2026 — from six weeks of prep to the 24-hour launch-day playbook and what to do after - [Product Hunt Alternatives: 15 Places to Launch Your Startup in 2026](https://www.launchory.app/blog/product-hunt-alternatives): Product Hunt is no longer the only launch that matters. Here are 15 alternatives for 2026 - grouped by launch-day boards, beta platforms, communities and evergreen directories - plus a plan to use them together - [The 12 Best Startup Directories to Submit Your Startup in 2026](https://www.launchory.app/blog/best-startup-directories): Skip the 100-site spam lists. These 12 startup directories actually deliver backlinks, referral traffic, and permanent product pages in 2026 — plus a 30-day submission plan - [Dofollow vs Nofollow Backlinks: What Founders Need to Know in 2026](https://www.launchory.app/blog/dofollow-vs-nofollow-backlinks-for-startups): A founder-first guide to dofollow vs nofollow backlinks in 2026 — what transfers, real dofollow link pricing, how directories decide, and how to check any link in 10 seconds - [How to Get Your Startup Listed in Directories (2026 Guide)](https://www.launchory.app/blog/how-to-get-your-startup-listed-in-directories): Startup directories are one of the cheapest, fastest sources of early backlinks, referral traffic, and social proof. Here's how to pick the right ones and make every listing count ## Optional - [About](https://www.launchory.app/about): Who runs Launchory and how listings are reviewed - [Pricing](https://www.launchory.app/pricing): Free vs. the one-time $10 premium listing - [Contact](https://www.launchory.app/contact): How to reach us - [Terms](https://www.launchory.app/terms): Terms of service - [Privacy](https://www.launchory.app/privacy): Privacy policy - [Refund policy](https://www.launchory.app/refund-policy): Refund terms for premium listings